We all live in fragmented time slots now. Whether it is waiting for a coffee or...

https://spark-wiki.win/index.php/The_Myth_of_the_Short_Attention_Span:_Designing_Depth_into_Micro-Moments

We all live in fragmented time slots now. Whether it is waiting for a coffee or a quick ride, mobile-first users are constantly checking in. The secret to keeping these people engaged is not long-form content, but short, high-value sessions