Small businesses can shop off-exchange with a broker, compare small-group plans...

https://www.bookmarkidea.win/small-businesses-can-shop-off-exchange-through-a-broker-buy-directly-from-a

Small businesses can shop off-exchange with a broker, compare small-group plans directly with carriers, or use an HRA for individual coverage. Check provider networks first—make sure employees’ doctors and hospitals are included before weighing premiums.