Most online stores start as one-size-fits-all platforms that don’t fit anyone...

https://bizzmarkblog.com/why-logo-only-case-studies-are-crushing-vendor-evaluations-a-practical-checklist-for-ctos-vps-of-engineering-and-digital-commerce-directors/

Most online stores start as one-size-fits-all platforms that don’t fit anyone perfectly. Composable commerce lets you pick and choose best-of-breed parts to build exactly what your business needs